Hello Rewards Program
A Commitment to Loyalty
With our Hello Rewards program, we know that great experiences are more important than great savings, but that doesn’t mean that we don’t offer both. Data shows that it costs a business about 5-10 times more to acquire a new customer than it does to sell to an existing one. We also know that loyal customers spend, on average, 67% more than first-time customers, making their loyalty key to successful business.
Customers love personalization and value good service over fast service. Adding in elements of surprise go a long way, too. Our hotel rewards program is built on instant gratification and personalized rewards, providing members with opportunities to fulfill their personal and professional desires and passions.
Looking at the guest journey through the lens of our guiding principles allows us to transform expected experiences into unexpected ones every step of the way.